Aamir Khan Productions (AKP) is an Indian motion picture production and distribution company based in Mumbai. It was set up in 1999 by Hindi film actor Aamir Khan with the purpose of producing the film Lagaan. He decided to produce Lagaan after the script was not purchased by any other studio. B. Shrinivas Rao also joined AKP as the line producer on Lagaan.
Aamir Khan Productions has been credited with redefining and modernizing the masala film, with its own distinct brand of socially conscious cinema in the early 21st century. The studio's films blur the distinction between commercial masala films and realistic parallel cinema, combining the entertainment and production values of the former with the believable narratives and strong messages of the latter, earning both commercial success and critical acclaim, in India and overseas.
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